WHAT IS PRODUCT MANAGEMENT?

Product management comes in several shapes and sizes.  The ultimate goal is to deliver results, manage cross-functional teams, and communicate with the market.  This page highlights my experience using SCRUM, LEAN, and Pragmatic Marketing principles.  

AGILE & SCRUM

Being AGILE is a culture in software development.  It allows you to adapt quickly, deliver minimum viable products, communicate efficiently, and celebrate wins. SCRUM is the "playbook" that gets you there. Planning, Daily Meetings, Review, & Retrospectives achieves incremental solutions that delight end users. As a AGILE product owner:

Application: Software engineering, Business Intelligence

IS LEAN THE SAME THING?

No, Lean should not be confused with AGILE frameworks. Lean Six Sigma is the change management discipline involving several DMAIC principles: Define, Measure, Analyze, Improve, and Control.  As a LEAN Project Manager:

Application: Waste Reduction, Process Improvement, Survey Analysis

PRAGMATIC MARKETING

PRAGMATIC MARKETING is a product management discipline which challenges businesses to use market driven skillsets to:

Application: Strategy Definition, Market Identification